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including ACT!, Sage 200 and SalesLogix

Saleslogix Case Studies

SalesLogix and DMC. A logical choice for a leading financial services provider.

Diamond Life is a leading finance provider, helping people achieve their dreams of house buying as well as providing them with the right loans and insurance products for their lifestyle.

With such a large database and a growing client list, managing data intelligently and pro-actively is crucial to delivering the levels of service clients expect. That's why Diamond Life chose SalesLogix.

"We started with ACT! which was perfect for our needs at the time.", says Alan Kempson. "But as our user base grew past twenty users ACT! was no longer sufficient for our needs. So always happy to advise on the best solution for our needs, DMC recommended we try SalesLogix and it has worked a treat.

"SalesLogix is a customer relationship database management solution for small to medium businesses that is incredibly flexible and customisable", explains Alan.

Every business has its own way of doing things and as Alan points out: "What you get 'in the box' is just the start; you make it your own. This means that things we were going to have to sub out to other contractors suddenly became possible to do in-house with the power of SalesLogix. Quite simply, this system will do literally anything."

As Alan would be the first to admit, SalesLogix's strength lies in the fact that it's designed to fit seamlessly with any organisation's unique sales and customer interaction process. In fact SalesLogix is the most customisable product on the market and can be tailored to meet a customer's needs faster than any other CRM product.

Once in place, it's geared up to grow and adapt. Which was exactly what Diamond Life were looking for to take them to the next stage of business growth.

So SalesLogix completely meets Diamond Life's needs?

"Yes, both today and tomorrow. We can scale up to thousands of users if we need to. A complete set of modules for sales management, marketing campaign management and customer service and support are available. And of course, the system can be used locally or across the web for remote access. In short, SalesLogix is as adaptable as we are."

And why was DMC the obvious choice?

"Well when looking for a supplier, we approached several different companies. But DMC was our clear choice", says Alan. "They clearly came across as the best of the bunch. In fact DMC's depth of on site training and support was invaluable to us in getting a return on our investment in the shortest possible time."

High-value solutions

DMC aims to ensure that all SalesLogix clients get the highest possible value from their solution, and that's why each member of DMC's Technical Support Team has completed rigorous Sage accreditation training. It's this kind of service that makes DMC such an obvious choice for any company looking for the perfect CRM solution.

The result? Having moved up to a complete account centric solution that fits neatly into their existing infrastructure and changes as they do, Diamond Life will continue to reap the benefits of SalesLogix with the support of DMC for many years to come. And as Alan Kempson rightly concludes: "That's what we need from a CRM solution."

More SalesLogix Case Studies

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