Microsoft Dynamics CRM 2011 (5.0)

Microsoft Dynamics CRM 2011 offers powerful customer relationship management (CRM) functionality empowering users to enhance the efficiency of existing business processes. Microsoft CRM allows employees from different departments to work from the same real time data, improving consistency of the service offered to the client base.

What’s new in Microsoft Dynamics CRM 2011?

The Microsoft Dynamics CRM 2011 release offers new features that facilitate organisational effectiveness, collaboration and productivity. With a vastly improved user-interface, new business intelligence functionality and enhanced integration, Microsoft CRM 2011 is a huge advance on previous editions.

• Familiar – with deep integration with Microsoft Office tools and the contextual ribbon ensures a natural and familiar experience
• Intelligent - make better informed decisions with data intelligence
• Connected – people, processes and data, both internal and external, can be connected for better efficiency

 Download the Microsoft CRM Brochure (PDF).

Microsoft CRM 2011 new features include:

• Business Intelligence – Get an insightful view of your business data with the advanced, simple to use, real-time business intelligence from the Microsoft CRM 2011 Business Intelligence feature
• Office Integration – Microsoft Dynamics CRM 2011 Online and Microsoft Dynamics Browser features a new Office 2010 contextual ribbon which delivers a consistent user experience across Microsoft products and provides increased integration with Microsoft Office 2010
• Improved Outlook Client – The Outlook preview pane is now “CRM-aware”, presenting records for a tracked email or appointment without opening the tracked records form. Also, a tracked email can be converted to a Microsoft CRM, Opportunity, Case or Lead from the Outlook Ribbon
• Personalised user experience – Individual user workspaces can be configured to meet specific roles and information needs
• Role based forms – The role tailored forms and views improve workforce productivity by displaying information relevant to individual roles within an organisation. This provides fast access to relevant information while preventing access to prohibited information
• Dashboards – New Microsoft CRM Dashboards display key business acumen in a single screen in an easy to read format, providing you with the information required to make better informed business decisions

Microsoft Dynamics CRM Benefits

Easy to use- Microsoft CRM closely integrates with Microsoft Office applications; providing users with a head start, working with a familiar interface means a completely new application is not being learnt.

Contacts and Accounts- Use Microsoft CRM to keep all data within one central repository, staff have the ability to find precise contact information at any time.

Data Segmentation- Microsoft CRM allows easy segmentation of data by any criteria so that marketing campaigns can be targeted effectively.

Task and Calendar Management- Microsoft CRM calendar and task settings ensure essential communications, such as telephone calls and meetings, are never missed again. This Microsoft CRM feature improves the service offered to customers and can make the difference between a lost sale and a sales order.

Targeting- Reports within Microsoft CRM enable accurate profiling of target audiences and effective sales and effective marketing campaigns to be built based on this information.

Go Mobile- With Microsoft Dynamics CRM Mobile Express field based staff can access the database anytime and anywhere, through any device with a web browser. This enables Microsoft CRM mobile users to work in real-time in the same way they would within an office environment.

Get Results- Microsoft CRM will help users make better informed decisions, manage time effectively and more closely monitor prospects and customer behaviour. Effective implementation of Microsoft CRM will improve efficiencies across sales, marketing and customer service departments and a return on investment visualised.

For more information about Microsoft Dynamics CRM call now on 0800 652 2423 or email us at enquiries@dmcsofwtare.co.uk.